Mobile commerce that converts on the go.
Native iOS and Android apps and Progressive Web Apps engineered for Arabic-first shoppers, local wallets and lightning-fast checkout - across MENA mobile networks, on every device tier.
Mobile is not a smaller desktop
Across MENA, 70-85% of eCommerce traffic and the majority of revenue now comes from mobile devices. Buyers expect wallet-native checkout (Apple Pay, Mada in-app, STC Pay), instant loading on patchy 4G, and an experience that respects Arabic typography, RTL flows and thumb-reach ergonomics. Most stores treat mobile as a responsive afterthought - and lose conversion to the brands that don't.
We design and build for mobile first. Native iOS and Android apps when retention, push and home-screen presence matter; Progressive Web Apps when reach and ASO-free distribution win; React Native when one codebase across both makes commercial sense. All wired to the same commerce engine, with shared design systems and shared analytics.
What we build for mobile commerce
- 01
Native iOS & Android
Swift and Kotlin apps with platform-native performance, gestures and accessibility.
- 02
React Native apps
One codebase, two stores - for teams that prioritize velocity and a shared design system.
- 03
Progressive Web Apps
Installable, offline-ready PWAs with app-like UX - no store gatekeepers, instant updates.
- 04
Local wallets
Apple Pay, Google Pay, Mada in-app, STC Pay, Tabby and Tamara - frictionless one-tap checkout.
- 05
Push & lifecycle
Personalized push, in-app messaging, deep links and event-driven journeys via Braze / OneSignal.
- 06
Performance
Sub-second screen loads, image/asset CDN, edge APIs and offline-tolerant carts.
- 07
Headless backends
App and PWA powered by Adobe Commerce, Shopify, Salla or Zid via GraphQL/Storefront APIs.
- 08
ASO & App Store launch
End-to-end submission, ASO strategy, screenshots, A/B store listings and release management.
- 09
App analytics
Adjust, AppsFlyer, GA4 for Firebase, server-side events and attribution dashboards.
Choosing the right shape for your mobile bet
There's no universal winner - there's the best fit for your audience, retention model and team velocity.
- 01
Go native when…
Retention, push and frequent reorder drive your model (grocery, food, beauty subscriptions).
- 02
Go PWA when…
Reach, low CAC and discoverability beat retention - early-stage brands and content-heavy stores.
- 03
Go React Native when…
You need both stores but want a single product team and shared releases.
- 04
Add native on top of PWA when…
You've outgrown the web app and your repeat-buyer cohort justifies a store presence.
- 05
Stay PWA when…
Your audience is multi-device, install rates are low and your team ships weekly.
- 06
Hybrid wrappers - caution
WebView-only wrappers often fail App Store review and frustrate users; use only with clear criteria.
How we deliver mobile commerce
- 01
Mobile strategy
Audience research, device-tier analysis, retention model and native-vs-PWA decision.
- 02
UX & design system
Mobile-first design system, thumb zones, RTL flows, accessibility and motion language.
- 03
Architecture
Commerce APIs, auth, payment SDKs, push provider, offline cache and CI/CD pipeline.
- 04
Build & integrations
App build, wallet integrations, analytics, attribution, A/B and feature-flag tooling.
- 05
Store readiness & QA
Device farm QA, App Store and Play Store assets, privacy manifests and review submission.
- 06
Launch & iterate
Phased rollout, push-driven retention loops, ASO experiments and quarterly release cadence.
Mobile commerce benchmarks
Time-to-interactive on mid-tier Android on 4G.
App user LTV vs. mobile web shoppers.
Conversion uplift with native wallets at checkout.
Crash-free sessions across iOS and Android builds.
Mobile commerce, answered
Do I need a native app, or is a PWA enough?
Depends on retention. If repeat-purchase rate is high and you can sustain push-driven lifecycle, native pays off. If you're acquiring new buyers from search/social with low repeat behavior, a fast PWA usually outperforms a half-finished app.
Can the app share logic with my website?
Yes - when both are powered by a headless commerce backend, business rules (pricing, promotions, inventory, loyalty) live in one place and both surfaces stay consistent.
Which payment wallets do you support in-app?
Apple Pay, Google Pay, Mada (native and hosted), STC Pay, Tabby, Tamara, Apple Pay-on-the-web fallback for PWA, plus card vaulting for repeat checkout.
How do you handle App Store and Play Store review?
We prep the listing, privacy manifests, age ratings, content guidelines and walk through review cycles. Most retail apps clear review in the first or second submission with our checklist.
How long does a mobile build take?
A focused MVP for one platform: 8-12 weeks. Cross-platform with React Native: 12-16 weeks. Native iOS + Android in parallel: 16-24 weeks depending on integrations.
Let's find the right platform and plan for your business.
A free consultation with our team. No pressure, no pitch - just honest guidance on the best way to launch or scale your store.